Covtxiv neej hnav khauKev ua lag luam hauv Tebchaws Meskas tau hloov pauv tseem ceeb hauv kaum xyoo dhau los, tau tsav los ntawm kev hloov pauv kev nyiam ntawm cov neeg siv khoom, kev nce qib hauv kev lag luam e-lag luam, thiab hloov pauv hauv chaw ua haujlwm hnav khaub ncaws. Qhov kev tshuaj ntsuam no muab cov ntsiab lus ntawm lub xeev tam sim no ntawm kev ua lag luam, cov ncauj lus tseem ceeb, kev sib tw, thiab cov hauv kev loj hlob yav tom ntej.
Tebchaws Asmeskas cov txiv neej hnav khaub ncaws ua lag luam muaj nqis kwv yees li $ 5 nphom raws li xyoo 2024, nrog kev loj hlob nruab nrab xav tau nyob rau xyoo tom ntej. Cov neeg ua lag luam loj hauv kev ua lag luam suav nrog cov npe xws li Allen Edmonds, Johnston & Murphy, Florsheim, thiab tawm ncaj qha rau cov neeg siv khoom (DTC) hom xws li BeckettSimon-onthiab Thursday Boots. Kev ua lag luam muaj kev sib tw heev, nrog cov tuam txhab sib tw rau kev sib txawv los ntawm qhov zoo, style, sustainability, thiab nqe ntsiab lus.
Casualization ntawm Kev hnav khaub ncaws: Kev hloov mus rau kev lag luam-xws li hnav khaub ncaws hauv ntau qhov chaw ua haujlwm tau txo qhov kev thov rau cov khau hnav tsoos tsoos. Hybrid style, xws li hnav khau ntaub thiab loafers, yog nce nrov.
E-lag luam Loj hlob: Kev muag khoom hauv online rau feem pua ntawm kev lag luam loj hlob. Cov neeg siv khoom txaus siab rau qhov yooj yim ntawm kev sim virtual, kev tshuaj xyuas cov khoom kom ntxaws, thiab rov qab dawb, uas tau dhau los ua qauv hauv kev lag luam.
Sustainability thiab Ethical Production: Eco-conscious cov neeg siv khoom xav tau cov khau ua los ntawm cov khoom siv ruaj khov thiab tsim nyob rau hauv kev ua haujlwm zoo. Cov khoom lag luam tau teb nrog kev tsim kho tshiab xws li vegan tawv thiab cov khoom siv rov ua dua tshiab.
Customization: Cov khau ntawm tus kheej raws li tus kheej nyiam tau txais traction, txhawb nqa los ntawm kev nce qib hauv kev tsim khoom digital thiab cov neeg siv khoom cov ntaub ntawv txheeb xyuas.
Economic Uncertainty: Kev nce nqi thiab kev hloov pauv ntawm cov neeg siv khoom siv hluav taws xob tuaj yeem cuam tshuam kev txiav txim siab yuav khoom xws li cov khau hnav zoo nkauj.
Supply Chain Disruptions: Cov teeb meem thoob ntiaj teb cov saw hlau tau ua rau qeeb thiab nce cov nqi tsim khoom, ua rau cov khoom sib tw kom muaj txiaj ntsig zoo yam tsis tau them tus nqi ntau dhau rau cov neeg siv khoom.
Kev Ua Lag Luam Saturation: Cov neeg sib tw ntau hauv kev ua lag luam ua rau muaj kev sib txawv nyuaj, tshwj xeeb tshaj yog rau cov npe me lossis cov khoom lag luam.
Kev hloov pauv digital: Kev nqis peev hauv AI-tsav tus kheej tus kheej, augmented kev muaj tiag (AR) rau kev sim virtual, thiab cov platforms hauv online muaj zog tuaj yeem txhim kho cov neeg siv khoom thiab tsav kev muag khoom.
Kev nthuav dav thoob ntiaj teb: Thaum qhov kev tshuaj ntsuam no tsom mus rau Asmeskas, kev nthuav dav mus rau cov lag luam tawm tshiab nrog kev loj hlob ntawm cov chav kawm nruab nrab nthuav qhia lub sijhawm tseem ceeb.
Niche Markets: Kev noj zaub mov rau cov neeg tuaj saib niche, xws li cov neeg siv khoom noj khoom haus lossis cov neeg nrhiav kev txhawb nqa orthopedic, tuaj yeem pab cov khw muag khoom muag hauv khw muag khoom.
Kev sib koom tes thiab Kev Tshaj Tawm Txwv: Kev koom tes nrog cov neeg tsim qauv, cov neeg muaj npe nrov, lossis lwm lub npe los tsim cov khoom tshwj xeeb tuaj yeem tsim cov neeg nyiam thiab nyiam cov neeg siv khoom tsawg.
Xaus
Tebchaws Asmeskas cov txiv neej hnav khau ua lag luam yog nyob rau ntawm txoj kev sib tshuam, sib npaug kev lig kev cai nrog kev tsim kho tshiab. Cov khoom lag luam uas ua tiav hloov pauv rau cov neeg siv khoom nyiam, txais kev txhawb nqa, thiab siv cov cuab yeej digital yog qhov zoo rau kev vam meej. Txawm hais tias muaj kev sib tw, cov cib fim muaj ntau rau cov tuam txhab uas xav tsim kho tshiab thiab daws cov kev xav tau ntawm cov neeg siv khoom niaj hnub no.
Post lub sij hawm: Dec-24-2024